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Karen Trainer Joins Impetus Consulting Group as Managing Director of the West Region

2nd November 2017

Impetus Consulting Group, a Performance Management services firm, has announced that Karen Trainer has joined them as Managing Director of the West. Impetus is one of the fastest growing consultancies in North America and is a leader in delivering enterprise performance solutions for today’s rapidly changing business and technology landscape.

Ms. Trainer brings a diverse background to the team, having worked in both the Delivery and Sales departments of service organizations, as well as leading efforts in Marketing and Alliance Management.

As a member of Impetus’ leadership team, Ms. Trainer will oversee client relationship and business development aspects of the firm’s business within the West region. “A role like this will benefit tremendously from the convergence of Karen’s unique combined experiences,” says Impetus Founder and President Alex Cohen of the hire. “The diversity of her background in the space, the strength of the relationships she has built throughout her career and her cheerful, charismatic nature are all a perfect complement to Impetus’ culture and aspirations.”

“I am so excited to have joined such a talented, thoughtful group,” says Ms. Trainer. “The opportunity to be part of the Impetus team, and together making an impact in the dynamic fast-paced space we work in, is both humbling and inspiring.”

Prior to joining Impetus Ms. Trainer was a Director of Marketing & Alliances at Huron Consulting Group and ADI Strategies (which Huron acquired in 2016). Employed by ADI initially as a Principal Consultant and then Business Development Manager, her pedigree in the Performance Management consulting world stretches back 18 years and includes stints with BearingPoint, IBM and Arthur Andersen.

Ms. Trainer holds a degree in Business Economics from UCLA.

Connect with Karen Trainer via LinkedIn or directly via email at ktrainer@impetuscg.com

To learn more about Impetus Consulting Group, visit www.impetuscg.com.

About Impetus Consulting Group: Founded in 2014, Impetus is a professional services firm committed to providing its clients valuable and actionable analytics that leverage best-in-class tools and proven solutions. Combining its deep technical skills with broad industry and functional knowledge, the Impetus team has a distinctive record implementing integrated solutions for Connected Planning, Sales Operations, Profitability, Strategic Cost Management, and Business Intelligence. Impetus partners with its clients to help them achieve sustainable ROI on their performance management initiatives in today’s rapidly changing business and technology landscape.

Media Contact:

Please direct any press inquiries to info@impetuscg.com.

Impetus Gives Back to NYC

31st October 2017

A team of Impetus Consulting Group employees gathered at PS 86 in Jamaica, Queens on Saturday, October 21 to take part in the latest iteration of New York Cares Day for Schools. The Impetus team joined thousands of New Yorkers across the boroughs who worked in 38 schools to paint classrooms, restore playground areas, and raise funds to help New York Cares continue their year-round education programs which serve 30,000 NYC kids and teens. The day of volunteerism has become a staple of Impetus’ regular meetings in NYC where it is headquartered.

“Participating in New York Cares Day for Schools was truly rewarding,” said Impetus President and Founder Alex Cohen. “It’s a fantastic opportunity for our team to give a little back to the NYC community while maintaining a strong sense of perspective in this busy world”.

Impetus Team Members Pitch In for NYC Parks on Earth Day

26th April 2017

A team of Impetus Consulting Group employees gathered at the Nostrand Playground in Brooklyn, NY on a rainy Earth Day this year as part of New York Cares Day (Spring).

The annual daylong event is organized by volunteer organization New York Cares in coordination with the NYC Department of Parks & Recreation. It seeks to provide a positive impact on communities across all five boroughs via service to New York’s public parks and community gardens. Our dedicated group of volunteers removed debris, restored garden beds and painted fences along the perimeter of the playground.

“We are very proud of our employees’ commitment to serving their communities,” said Impetus Director of Operations Josh Mueller. “As a culture-driven organization we believe that we have not just some of the most talented employees but also a genuinely caring and well-rounded group of individuals.”

Subscription Revenue — Impetus Consultant James Straton Presents with Age Of Learning at HUB 2017

20th April 2017

James Straton, a Principal Consultant at Impetus and Master Anaplanner presented at HUB 2017, Anaplan’s premier user conference. HUB is recognized as a valuable opportunity to learn from the top experts in the Anaplan space.

James presented, “Cohort Analysis in the Subscription Economy,” in tandem with Thuy Kim, VP of Business Intelligence at Age of Learning. Age of Learning is well known for their ABCmouse.com Early Learning Academy, a subscription-based digital education program for children ages 2–7.

James and Thuy discussed a subscription-based revenue model based on a cohort analysis and how they built a model in Anaplan that updates in a fraction of the time it previously took with more predictability and accuracy.

Watch the video and contact us with any questions or feedback.

Stay tuned for the next installment from the Impetus Consulting team — valuable, relevant and informative.

Continuous Improvement with Anaplan at Groupon – Impetus Founder Alex Cohen presents at HUB 2017

19th April 2017

Impetus Consulting Group is excited to share Impetus founder Alex Cohen’s presentation during HUB 2017, Anaplan’s premier user conference. HUB is recognized as a valuable opportunity to learn from the top experts in the Anaplan space.

Alex presented alongside Damien Schmitz, Director of Global FP&A for Impetus client Groupon. The two discussed the continuous improvement approach taken in partnership to enhance Groupon’s Anaplan models and connected planning activities to create a true enterprise planning and reporting platform.

The session outlined the strategic approach utilized by Groupon and Impetus Consulting Group to establish an effective enhancement roadmap with recommendations on how to execute against that roadmap.

“Groupon, an Anaplan Original, Achieves Continuous Improvement”

Watch the video and contact us with any questions or requests for more information.

Stay tuned for additional Impetus presentations — informative, valuable and relevant.

Impetus Founder Alex Cohen Selected to Speak at Anaplan HUB17

28th February 2017

Impetus Consulting Group is excited to report that Anaplan has selected Impetus founder Alex Cohen to speak during HUB 2017, its premier user conference. HUB is recognized as a valuable opportunity to learn from the top experts in the Anaplan space.

Alex will be presenting alongside Damien Schmitz, Director of Global FP&A for Impetus client Groupon. The two will discuss the continuous improvement approach taken by the partnership to enhance Groupon’s Anaplan models, connecting them along the way to create a true enterprise planning and reporting platform. The scheduled session will outline the strategic approach utilized by Groupon and Impetus Consulting Group to establish an effective enhancement roadmap.

“Groupon, an Anaplan Original, Achieves Continuous Improvement” is scheduled for Wednesday, March 29^th. Impetus is a Silver sponsor of Hub17 and will also be featured in the conference’s exhibitor hall and host a client appreciation Happy Hour event.

Impetus’ James Straton Selected to Present at Anaplan HUB17

28th February 2017

Anaplan has selected James Straton, a Principal Consultant at Impetus to make a presentation at HUB 2017, its premier user conference. HUB is recognized as a valuable opportunity to learn from the top experts in the Anaplan space.

James will be presenting, “Cohort Analysis in the Subscription Economy” in tandem with Thuy Kim, VP of Business Intelligence at Age of Learning. Age of Learning is well known for their ABCmouse.com Early Learning Academy, a subscription-based digital education program for children ages 2–7. James and Thuy will discuss a subscription-based revenue model and how they built a model that updates in a fraction of the time it used to take.

“Cohort Analysis in the Subscription Economy” is scheduled for Wednesday, March 29^th. Impetus is a Silver sponsor of Hub17 and will also be featured in the conference’s exhibitor hall and host a client appreciation Happy Hour event.

Impetus a Silver Sponsor for Anaplan HUB17

28th February 2017

Impetus Consulting Group is a Silver Sponsor for Anaplan Hub 2017, happening March 27-29, 2017 at The Fairmont Hotel and the Masonic Center in San Francisco. Anaplan is a leading planning and performance management platform and HUB is their premiere annual user conference.

It is a recognized space where the top experts in the Anaplan space gather to learn, discover, and interact. Impetus, a Silver Sponsor for the second consecutive year, is one of the fastest growing consultancies in North America and is a leader in delivering enterprise performance solutions for today’s rapidly changing business and technology landscape.

Impetus will be making two presentations during the event. Founder Alex Cohen will deliver “Groupon, an Anaplan Original, Achieves Continuous Improvement”, a co-presentation with Damien Schmitz, Director of Global FP&A for Impetus client Groupon. James Straton, a Principal Consultant at the Impetus will be co-presenting “Cohort Analysis in the Subscription Economy” with Thuy Kim, VP of Business Intelligence for Age of Learning.

Impetus will also be featured in the conference’s exhibitor hall and host a client appreciation Happy Hour event during the festivities.

Andy Smythe Joins Impetus Consulting Group as Director of Business Development

10th January 2017

Impetus Consulting Group, an Enterprise Performance Management (EPM) firm, announced today that Andy Smythe had joined Impetus as a Director of Business Development. Impetus is one of the fastest growing consultancies in North America and is a leader in delivering enterprise performance solutions for today’s rapidly changing business and technology landscape.

Mr. Smythe brings a diverse background and experience in domestic & foreign cultures accrued over fifteen years of experience in the consulting space, producing a culturally-aware strategist and superlative communicator.

At Impetus Mr. Smythe will be tasked with building out and leading Impetus’ business development team.

Said Impetus Founder and President Alex Cohen of the hire, “We knew filling this role would require someone who fit our hungry and team-first culture and Andy fits that to a tee. His background in enterprise implementations and sales is a perfect combination for our rapidly growing firm.”

“Energized. That’s how I have felt since my first interaction with the Impetus team,” said Mr. Smythe. “I’m excited to be on board and am looking forward to working and collaborating with such a smart and capable group of people.”

Prior to joining Impetus Mr. Smythe was an account executive at Blackbaud, Inc., a supplier of software and professional services designed for non-profit organizations. Prior to that he worked with Cologne, Germany based CHEP and its sister company Recall during which time he utilized his fluency in German and Six Sigma Green Belt to execute new market development.

Mr. Smythe holds an International Master of Business Administration from the University of South Carolina

Connect with Andy Smythe via LinkedIn.

About Impetus Consulting Group: Founded in 2014 to focus on driving improved bottom-line profitability and performance for our clients, Impetus has grown and developed partnerships with companies like Oracle and Anaplan. Impetus continues to be recognized as a top Anaplan partner.

Media Contact:

Please direct any press inquiries to info@impetuscg.com.

Impetus a Silver Sponsor of Anaplan HUB16

1st May 2016

Impetus Consulting Group is proud to announce we have signed on to be a silver sponsor for Anaplan HUB 2016, May 10-12th in San Francisco. Join us for a fantastic conference and learn how to make your planning processes unstoppable. Be sure to stop by our booth for demonstrations of our Shared Services Allocation, Project Management and other applications. Read more

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